Achieving Superior Price and Terms through Broad-Reaching Marketing – $4,400,000
After the expiration of their lease with Payless Shoes, the owners of 5024 5th Avenue were torn between leasing or selling the property. Initially they attempted to lease the storefront, only to find that the market was unable to replicate their previous rent. Meanwhile, unsolicited purchase offers slowly shifted them to a buyer’s mindset. . While they seriously considered accepting an off-market purchase offer, they consulted The Nowak Group for a professional opinion of value prior to making any decisions. After their consultation, the owners decided to retain Jakub’s team exclusively to undertake a broad market campaign and avoid the risk of underselling.
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